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Time for Jews to lose the dues?

 
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How well is your synagogue’s business model holding up?

That’s the unexpected question being addressed by a series of programs from the Synagogue Leadership Initiative this year.

Synagogue leaders regularly discuss how their roof, air-conditioning system, clergy, and religious school are doing.

But discussing the broader question of a business model — defined as how an organization creates, delivers, or captures value (and not only financial value) — is an unfamiliar undertaking in an institution that has tradition as a core paradigm.

In fact, the general model of synagogue affiliation — you pay dues for the privilege of membership — is so familiar that it has been taken for granted for generations.

However, as Lisa Harris Glass points out, very few companies that are successful in 2013 are running on the same business model as 1963, if they even existed back then.

Glass heads the Synagogue Leadership Initiative, a project of the Jewish Federation of Northern New Jersey and the Henry and Marilyn Taub Foundation.

Last year, SLI’s programs looked at how different generations within a synagogue relate to the institution in different ways. This year, the focus is on what is called “Synagogue Next,” helping synagogues evolve “without defining what the next is,” Glass said.

One way for a synagogue to change its business model, Glass said, is through “significant sustainable collaboration” — where a synagogue joins with similar institutions to share expenses. In a panel discussion Monday night, representatives of area synagogues heard firsthand stories of religious school collaboration, of synagogues of different denominations sharing a building and a sanctuary, and of a synagogue that merged with neighboring institutions.

Another focus has looked at shifts in the business model that a congregation can undertake on its own, by changing from the traditional dues and membership model of affiliation used by every synagogue in the region, bar one, to what Glass calls “alternative models of affiliation.”

In November, SLI convened a panel discussion presenting four other models of affiliation.

In the “fair share” model, members pay a fixed percentage of their income instead of a fixed fee (and have the option of asking the synagogue’s adjustments committee for a break).

The “free will” model goes further: Members are told what their per capita share of synagogue expenses are, but whether they pay less or more is up to them.

In what Glass calls the “tapas” model, members pay separately for different services — like at a Spanish tapas restaurant, where diners order small servings of many different dishes. That’s the one model that has a local implementation: The Sha’ar Communities, headed by Rabbi Adina Lewittes.

“I don’t know how viable that is for an existing traditional synagogue,” Glass said. “It seems difficult to implement if you have a building to support.

“The idea is figuring out a way where people can take advantage of the pieces they want and not the pieces they don’t want, and to thereby change the economic picture.”

And then there’s Glass’s own favorite, one she developed herself — the “investor model.” Rather than changing the actual way in which a congregation handles its finances, this model changes the meaning assigned to money paid by members and so changes the relationship between congregations and their congregants.

Don’t think of your synagogue payments as a monthly bill, this model advises. And don’t think of your congregants’ payments as dues. They are not something that is “due” to the synagogue.

Think of dues as investments — payments into the present and future of a cause in which you as a synagogue member believe.

“They’re giving a big chunk of their discretionary income,” Glass said. Therefore, synagogues have to “move to a framework of gratitude and appreciation from one of expectation and entitlement.”

After a year of paying a monthly membership bill, she said, members will ask of their shuls. “Do you send me a thank you note? What did you do to recognize my commitment?

“It wasn’t easy to write that check every month.”

The investment congregants make in their synagogue isn’t measured only in money. It’s measured in time as well — in the time spent within the synagogue each year, and the accumulated years.

Over time, that investment adds up. Glass believes it should be recognized and appreciated properly.

It might seem that shifting to a fair share model — where dues vary based on income — would be the easiest change to make. But in the discussions hosted by SLI, including a presentation from the head of synagogue in Saratoga, N.Y., that had implemented a fair share model, it proved the least popular.

“People don’t want the synagogue to know how much money they make,” said Stephanie Hausner, who works for SLI as a synagogue change specialist. “There’s a privacy issue.”

Additionally, “how much do you make?” becomes one of the first conversations a synagogue has with prospective members. “That’s not exactly a great way to build a relationship,” Glass said.

Instead, for some synagogues, initial discussions of fair share dues lead to the more radical — but not necessarily less feasible — idea of free will dues.

To those who sit on synagogue boards, worrying about the shul’s budget, the notion of making dues voluntary initially sounds crazy.

In fact, though, most Christian congregations fund themselves through voluntary dues. A recent study by the Forward found that Jewish and Christian congregations raised equivalent amounts from their members, proving no advantage to the membership method.

And some congregations have found that moving away from membership has succeeded in reversing revenue declines.

“They got the same income, but it changed the conversation,” Glass said. “People were opting in, and the community was saying, ‘Thank you for your generosity.’”

 
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‘Oy vey, my child is gay’

Orthodox parents seek shared connection in upcoming retreat

Eshel, a group that works to bridge the divide that often separates lesbian, gay, bisexual, and transgender Jews from their Orthodox communities, is holding its third annual retreat for Orthodox parents of those LGBT Jews next month.

Although most of its work is done with Orthodox LGBT Jews — who may or may not be the children of the parents at the retreat — the retreat offers parents community, immediate understanding, the freedom to speak that comes with that understanding, the chance to learn, and the opportunity to model healthy acceptance.

“There are particular issues to being Orthodox and having a gay child, although it varies a lot from community to community,” Naomi Oppenheim of Teaneck said. “You worry about what the community is thinking about you. Someone — I don’t remember who — said, ‘When my kid came out, I went into the closet.’”

 

French Jews face uncertain future

A look at some stories from a local leader

In the wake of the terror attacks at the Charlie Hebdo magazine office and the Hyper Cacher grocery store — a kosher market — I participated in a Jewish Agency mission to Paris.

Our delegation of Americans and Israelis arrived last week to show solidarity with the French Jewish community. We also sought to better understand the threat of heightened anti-Semitism in France (and, indirectly, elsewhere in Europe). We met with more than 40 French Jewish community leaders and activists, all of them open to sharing their concerns.

On January 7, Islamist terrorists murdered a dozen Charlie Hebdo staffers as retribution for the magazine’s cartoon depictions of the prophet Mohammed. Two days later, another terrorist held a bunch of Jewish grocery shoppers hostage, killing four, which French President Francois Hollande acknowledged as an “appalling anti-Semitic act.”

 

When rabbis won’t speak about Israel

AJR panel to offer tips for starting a conversation

Ironically, what should be a unifying topic for Jews often spurs such heated discussion that rabbis tend to avoid it, said Ora Horn Prouser, executive vice president and dean of the Academy for Jewish Religion.

Dr. Prouser, who lives in Franklin Lakes and is married to Temple Emanuel of North Jersey’s Rabbi Joseph Prouser, said that she heard a lot over the summer from rabbis and other spiritual leaders. They said that they were “unable or not comfortable talking about Israel in their synagogues,” she reported.

“It didn’t come from a lack of love,” Dr. Horn said. “They’re deeply invested in Israel, and yet they felt they could not get into a conversation without deeply offending other parts of their community.”

 

RECENTLYADDED

Initiative brings student nurses together with Holocaust survivors

Nursing is changing, according to Kathy Burke, the assistant dean in charge of nursing at Ramapo College of New Jersey in Mahwah.

“Nurses need to be prepared to move into the community, away from the hospital,” she said. “The community is the most important care-giving site.”

To ensure that their nurses receive this training, Ramapo provides its students with a variety of clinical experiences which “will redefine the health care of the future,” Ms. Burke said.

A new initiative — conceived by Dr. Michael Riff, director of Ramapo College’s Gross Center for Holocaust and Genocide Studies, and Leah Kaufman, director of JFS of North Jersey — brings Burke’s students together with Holocaust survivors.

“Taking care of the elderly, especially those with such a unique history, will double the impact of this experience” for her students, Ms. Burke said. “It’s [important] for this newer generation of nurses to talk with individuals who have experienced the Holocaust.”

 

‘You are not numbers. You have a name’

Tenafly JCC Holocaust commemoration highlights survivor from Tappan

When the Kaplen JCC on the Palisades marks Yom Hashoah this year, its ceremony will combine words from the past with the voices of youth. Indeed — in a twist of fate Holocaust survivors could not have foreseen — Jewish children will sing the same opera performed by children at the Theresienstadt concentration camp.

In 1942, Holocaust survivor Ela Weissberger, who lives in Tappan, N.Y., performed the role of the cat in the children’s opera “Brundibar.” The show was staged in Terezin, Czechoslovakia, as part of an effort to convince Red Cross inspectors, visiting delegations, and the world at large that nothing improper was taking place there.

“They took them to a staged area,” Ms. Weissberger said. “They were really fooled.”

On April 16, Ms. Weissberger — the last surviving member of the original cast — will share her memories as part of the JCC’s annual Yom Hashoah commemoration.

 

Evil, hope onstage in Teaneck

Yavneh students tell the story of Berga slave camp in annual Holocaust play

Glen Rock eighth-grader Shmuel Berman took on the role of murderous SS Sgt. Erwin Metz in Yavneh Academy’s recent Holocaust play about the little-known slave-labor camp at Berga in eastern Germany, where hundreds of American prisoners of war were interned along with Holocaust victims.

What was it like to portray a real-life Nazi?

“It was hard,” Shmuel said. “I had to try to get into the character of someone who was not a good person and did terrible things to people.

“I was hoping the audience saw that Erwin Metz considered himself a ‘normal’ person, yet he lied during the court scenes, claiming that he didn’t mistreat anyone. We can learn that evil could happen anywhere; it doesn’t require an evil person.”

 
 
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